What Freelance Focus is for You?

Do you have trouble trying to narrow down what you’ll do as a freelancer? I’ll share that it literally took me years to really know how ot narrow a topic.  One reason was that I was trying to bring my vast years of experience to the Internet after working in a regular offline world for decades.

 

Internet marketing is very narrow. It’s worse than trying to write a paper in the dissertation world (If any of you have tried that).  I can be successfully done but a lot of the work is focusing, narrowing the topic and narrowing again.

 

I think it could be worthwhile to run a mini-series here on the blog on how to look for a niche in freelancing if you’re confused. This will be great if you’re going to take my “How to Get Started in Freelancing” class that starts August 11.  I’m going to run that class probably every other month for the rest of the year. 

 

I get lots of requests to help small business people and freelancers to get started, so this will be of help.

 

I’ll break it down into tips.

 

So tip #1:

List out what you love to do. Note I didn’t say, what you already do, want to do, or should do. I said “Love to do.”

 

If you’re starting in freelancing you have the opportunity to explore using the talents, experiences, hobbies, or background, that you might have put aside while you do your regular job.

 

Dust off those shelved dreams and take a fresh look at them.  What would you love to do everyday of your life if you could?

 

While considering that, think about what it would be like to take that love and turn it into a business. I’ve known lots of people who decide to take what they love and turn it into a business only to find out that the business side took the joy out of it. 

 

But worry about that tomorrow.  Just make the list today.

 

You will need to put the idea through some filters anyway to see the feasibility of turning it into a business. Right now, go brainstorm and have some fun while you’re at it.

Keyword Research Site

Are you looking for keywords to help with your niche site?  Need keywords to do some freelance writing, blog or web posts? Here’s a great keyword reseach site and it’s free to use.  It provides cross links to words related to your keyword.  You’ll start generating all kinds of ideas just by playing around at this site.

Browse the Keyword Map of Freelancerscoaching.com

 

 http://www.kwbrowse.com/

Freelance Work Site for Technical Freelancers

Here’s another good site for freelancers to check out online if you’re into the technical side of the Internet.  It’s http://www.scriptlance.com/.  There’s no sign-up fee if your are a freelancer.  The only payment is 5% commission on your finished project. 

Go to the site and see the extensive list of projects needs.  If you’re technical at all, you might be able to get a start wtih some projects at this site. 

Website Tutorial #10: How to Make Your Site Look Good

Your website is one of the most important parts of your business.  In many cases, your website will serve as the first impression you make upon your customers. In order to make the best impression possible, you will want your website to look professional and visually appealing. If your website is not visually appealing, your visitors will not stay on your site for long. The following are some tips to make your website more appealing.

 

The color scheme of your website should be kept to complementary color tones that are easy on the eyes. If the colors you choose are too bright or garish, people may have a hard time looking at your site. Likewise, if the colors you choose clash with

each other, it could give your visitors a headache.

 

The fonts that you choose should be easy to read. You can certainly find some very decorative fonts, but if they have too many curly cues or other flourishes, it will be difficult to decipher some of the letters.

 

Another thing to consider is the font size. You will want to vary the size of your headings as well as the body of your content. Having various font sizes on your page will stimulate your visitors’ eyes. If everything was the same, your page would look rather boring. However, you don’t want to take it too far and make every single line a different font size, as that would be too distracting.

 

Many people simply scan the websites that they visit, rather than read every sentence. Using bulleted lists helps your visitors see the important information right away. This also creates space around the text. When people see space around text, they are more attracted to it.

 

Adding some graphics to your site will greatly increase your site’s appeal. At the very least, you will want to have a heading graphic at the top of your website. If you are not artistically gifted, you can outsource this to a graphic designer. In addition to your heading, ask them to create a banner and a button logo. This way, if someone asks you for a link exchange, or if you choose to advertise on someone else’s site, you will have the graphics available.

 

You can also use graphics on various places on your site. This will help break up the content and increase the space around the text. You will want to make sure that the graphics you use on your site are not copyrighted. You can sign up for an account at www.istockphoto.com and find photos, illustrations, videos, and more to use on your site for as little as $1 each.

 

Making these small changes to your website can entice your visitors to stay on your website and explore the various pages and links. As you know, the longer someone stays on your website, the more likely it is that they will become your customer.

Website Tutorial #9: Features of the Website Builder

Website Builder Try it out FREE for 10 days

Product Description: Easy to use website builder which includes just about everything you need to get your business online.  This site builder makes it easy for someone just getting started online or someone who has very little technical or website experience.  I built my first website using this site builder and if I can do it, anyone can.  I can’t stress enough how easy this site builder is to use.

 

The plus of using a site builder like this one is that you don’t need to worry about any of the added extras such as buying and setting up a hosting account.  The only thing you need to do is register your domain name, sign up for your easy site builder account, build your site and you’ll be online in no time.

 

Here are some Extras Included:

No HTML Skills Required: This is a very simple point and click site builder that creates professional websites quickly. For those with advanced skills, HTML is allowed and easy-to-apply to your website.

Free 10-Day Trial: Try out the site builder for free for 10 days before you decide.

$50 Credit with Google Adwords: Once you sign up for the paid version of the site builder, you can claim a $50 advertising credit with Google.

$50 Credit with Yahoo! Search Marketing: Once you sign up for the paid version of the site builder, you can claim a $50 advertising credit with Yahoo! Search Marketing.

Just Some of the Features Included:

Photo Albums: Showcase your photos in our preformatted albums. Your photos are shown in thumbnail form and when clicked on show the photo in full size with optional title and description. Thumbnails are created automatically for you; Change the order of your photos anytime.

Multimedia: You can upload music, video, flash or any other files to your site with just a few clicks. Upload any file format; Have video or flash play right on your page; Create a page of links to download songs or video; Good for upload of ebooks, pdf forms and manuals; Store songs here so you can play background music on other pages. 

Custom Feedback Form: Collecting visitor feedback can help you enhance your site, products and services. You can also collect testimonials privately or generate ideas for your company, club or organization. Submissions can be emailed to you automatically when received. A personalized email can be automatically sent when a submission is received. Submissions are stored on your site for easy access. Field types include: text boxes for written out answers, multiple choice, drop-down menus and
checkmark boxes.

Contacts Page: You can list important people with their name, position/department, email and any other info you think is important. Use this page to direct people to the correct person or department
Contacts are automatically formatted for you.

Message Board: Message boards are great for discussing different topics, gathering info and fostering a sense of community among your members. Login available for your regular members; Members have their own profiles and autosignature; Give Moderator status to a member to help you manage the page; Add, edit and delete posts or message threads; Lock messages to prevent further posts on the topic.

Mailing List/Newsletter: You can post several newsletters and then have them batch emailed to your subscribers. Manage your subscribers right on your site; Your subscriber emails can be exported as a list; Newsletters are displayed by date.

Questions and Answers Page: Often you can answer your visitors’ questions with an FAQ page on your site. Use this page to organize them. Questions appear at the top and link to answers below. You can separate questions with headings.

Autoresponder Page: You can use this page to send out instruction guides and other material immediately after collecting an email. Emails are stored on your site so you can send promotional material to your visitors later.

Coupons: To help draw customers to your physical store, you can create coupons that your visitors can print out and bring to your store. Add your own images and text to each coupon.Polling Booth: Adds interactivity to your website. To collect votes on various issues, you can add a poll that displays results in a bar graph. Old polls are archived. Up to 10 options per poll.

Press Releases: Press releases are a great way to get extra publicity and drive traffic to your website. You can publish several press releases that will be automatically formatted on the page.

Shopping Cart: 3 Catalog Layouts to choose from. Sell products and services right from your site. Your products are listed as thumbnails and/or links that can be clicked on to show more details and your cart buttons. Add up to 3 images per product; Add up to 3 drop-down menus and 1 comment box per product; No coding required. Space for 500 products; $1 for each 50 products upgraded.

Integrated Shopping Cart: You can customize your cart to accept PayPal or credit card processing. You can also add taxes and shipping and handling to your order subtotals.

PayPal integration
Authorize.net integration
Cart buttons can be turned on or off

 

Template Builder
You can change your template anytime to any of our pre-formatted templates. Or, you can customize your template with your own images, color choices and more.Choose from over 1200 pre-formatted templates
You just have to click on different options to change your template, there’s no coding
Click here to see a video on how easy it is to change your template anytime

Email: Your site comes with 5 emails that reflect your web address.

Add emails for just $1 more for each one
Staff can each get their own email

Stock Photos: You get free access to over 2000 stock photos licensed from Hemera Images.

 

Thoughts & Criticisms:  This website builder is ideal for a first website or if you’re just getting started online.  If you’re building a network of sites, this probably wouldn’t be the right tool for that as you’d have to pay a  monthly fee for each site.  However, if you want to quickly get your website online without hassels or worrying about the technical side of things this is a great website builder to use.

System Requirements:  Online Website Builder, so a high speed internet connection is important.  

 

Money-back guarantee: 7 Day Free Trial before You Buy.

 

Rating: 10